Biz Ops Continuum

Sell to Supply Chain, Logistics, Transportation and Facilities Pros

Business purchasing decisions are increasingly being influenced by those within Operations departments. Their wide scope of responsibilities from logistics to facilities to infrastructure gives them influence within myriad projects and RFQs. BizOps Continuum gives you programmatic access to this deep pool of contacts. Updated quarterly and enhanced with Job Function keywords, Buyer Radius metrics and buyer intent signals, this is the most complete dataset available for any brand or agency actively targeting this B2B operations vertical.

  • Full company-level attributes are included allowing you to build segments by company size industry, geography, etc.

  • Build your in-house contact dataset with accurate and up-to-date information, allowing you to engage with operations professionals in real-time. Use cases from registration form pre-population to call center outreach.

  • Calibrate your campaign focus with our Buyer Radius factors. Tighten your message to those with decision making authority.

  • High Leverage Use Case – reach these influential business professionals both at work and AT HOME via CTV. IT Continuum audience data regularly match at over 75% when onboarded into any of the major programmatic platforms giving you scale and reach for CTV campaigns.

  • Utilize available company and direct-dial phones to create call-center outreach  programs as part of your multi-channel strategy.
  • Total Contact Count:
    46 million
  • Total Company Count:
    2.8 million
  • Company Phones:
    31 Million
  • Direct Dial Phones:
    10 Million
  • Unique Job Titles:
    6.1 Million

Audience datasets are optimized for programmatic onboarding and matching.

  • First Name, Last Name
  • Job Title
  • Seniority
  • Department
  • Direct Dial Phone (where available)
  • Mobile Phone (where available)
  • Personal postal addresses (where available)
  • Hashed email address
  • Mobile device IDs (MAIDs)
  • Buyer Radius (where avaialble)